The Griffin: volume 63, issue 02 - Sept. 18, 1992

              tion in the Education Department for the Spring Semester. Dr. Althea Porter, an adjunct professor, teaches a multiculturalism course this semester. College examines need for more diversity in campus personnel by Don VanStry Griffin Asst. News Editor Two African-American professors were hired recently by Canisius. Dr. William Bennet, president of the Alumni Association, was given a full-time posi- " [Canisius] has made some efforts," explained Rev. James M. Demske, S.J., College president, concerning the need for more multicultural faculty. INDEX "Men have gone to the moon and yet we can't find black and Hispanic faculty," said Sababu Norris, coordinator of multicultural programs. Norris believes that although qualified multicultural candidates can be hard to find, "statistics are not an excuse." "Political Science has been a white, male profession for a long time." states Hasels werdt concerning the low number of multicultural faculty in his departmentHe also states that larger schools better attract these candidates because of better pay and working conditions. Still, however, he realizes that the need is there. Hall is pleased by increased faculty interest in the area of re- Current Canisius students will continue the telemarketing campaign that proved to be very successful last year. An improvement to be implemented in conjunction with the telemarketing campaign will be follow-up phone calls to interested students by a member of the Admissions Office within 24 hours of the initial call. The cover of a new recruitment video will bear the advertised slogan and will feature the student guides from the Summer Orientation Program. The primary message of the video is that "you can't tell much about a college until you come and visit," Hall said. Hall explained thai the September publication of the ad was done "to warm people up to the idea of visiting." It is being run again in November to coincide with the Nov. 21 Open House. stayed for four years" have appeared in the September publications of Time, Newsweek, U.S. News and World Report, and Sports Illustrated. Run regionally, Hall targeted Buffalo, Rochester and Syracuse, the College's three largest recruitment markets. This ad will appear again in the November publications. According to Hall, informational advertisements bearing the slogan "I stopped by for a visit and In line with the desire to increase the number of prospective students that visit the College, the admissions office has been realigned to schedule more on-campus visits and increase the number of available Saturday visits. "I cannot stress too much the potential that an on-campus visit has to make Canisius College rise to the position of first choice," Hall said. "There is something magical that happens when students and parents come visit — it is our most powerful recruiting tool." The focus of the College's current ad campaign is "come visit," he said. This repetition is described as uniformity by Hall, who maintains that the repetition of a logo to people across a recruitment area is effective. Are the recent recruitment tools being used by the College becoming repetitious to you? That is because you are "one of the converted," according to Peter Hall, director of marketing for the College.Department chairs are mostly responsible for finding prospective faculty for their departments. Dr. Michael V. Haselswerdt, political science chair, explained that when looking at applications for a Haselswerdt expressed the need for the College to give department News 1 - 3, 9 Editorial 4 Letters 4 Cartoon 4 Viewpoints 5 Features 6 - 8 Sports 10 -12 Classifieds 9 See Recruitment page 9 See Minority page 9 ! Senate postpones club budgets (see page 2) FRIDAY, SEPTEMBER 18,1992 VOLUME LXIII, NUMBER 2 THE CHAiJG iNlCf FACE. Of CAMPUS COLLEGE SERIES " 1 I N AO .- % I I ' • '. :'>- Ht ' '. ' ) ' . #f theGriffin Serving the Canisius Community Freshmen bear the brunt of Cuomo's financial aid cuts by Aimee Carrier Griffin News Reporter Campus visits are a key recruiting tool Director of Marketing Peter Hall displays the new advertising logo of the College's evening division. This billboard has attracted a great deal of positive feedback. Photo t, brk jordam by Jennifer Dole Griffin News Editor This year at Canisius, the Financial Aid Office awarded more workstudy positions than were readily available. More upperc lassmen than anticipated returned to claim their work study positions. The Financial Aid Office is approaching offices to provide positions for those who have not yet received them. Bundy aid this year has been reduced so that the school receives approximately $500 per graduate. Until last year Canisius received $1,500 per bachelor degree and $950 per graduate degree through Bundy aid. Bundy aid was also affected by New York State financial aid cuts. Bundy aid is received by private colleges based on the number of degrees awarded by that school each year. According to Curtis Gaume, director of Financial Aid, the lobbying effort was most concerned with the cuts that seemed "punitive to one particular entering class." By following the 1989-90 standards for aid, the cut off income for TAP assistance this year dropped to $42,500 with a maximum award of $3,575 and a minimum award of $100. Last year's cut-off income for TAP recipients was $50,500 with a maximum award of $4,050 and a minimum award of $100. The 1989-90 school year was the first year of the proposed TAP enrichment cycle in which TAP awards would increase every two years in order to keep pace with inflation. TAP awards increased last year on schedule but this year have reverted back to the 1989-90 standards. Most affected by this proposal were this year's entering freshmen who received a $510 cut in maximum TAP aid. Cuts targeted freshmen who were unaware of the schedule for TAP enrichment Despite efforts of Canisius students in Albany last spring, Gov. Cuomo's proposed cuts in the (Tuition Assistance Program) TAP and Bundy aid still took place. Fr. Demske also noted that the Development Departmentadded 17 new named scholarship programs this year, totaling almost "100 such scholarships to offer needy students."market value at year end, is just a little better than half the size it ought to be," Fr. Demske said. TheCollege'sendowmentfund, which "stood at $27 million in Fr. Demske announced that this amount "represents less than nine percent of our total financial aid expenditures, as we awarded $6.7 million in institutional aid, over and above all state and federal aid." The College's endowment fund is responsible for providing a portion of Canisius' financial aid expenditures. This year, $600,000 in student financial aid was found in the endowment fund. However, Fr. Demske conceded that "cutbacks in state and federal aid have meant that colleges and universities must take much more out of their own hide to offer students the means to pay tuition." "We are proud to have recorded our nineteenth consecutive year in the black," Rev. James M. Demske, S J., College president, told nearly 300 faculty members and administrators atTuesday's Academic Convocation in the Grupp Fireside Lounge. "Our number one priority in fundraising is student financial aid, as it has been for many years." Haselswerdt said that "students need to be exposed to different kinds of faculty" in receiving an overall education.prospective faculty position, "race is not the most important thing." Legalize drugs? (see page 5) Men's soccer vs. the Brits (see page 10)